If there’s one slightly good thing about capitalism, it’s the blood-thirsty competition. Some corporation wants your money, and they’re gonna do what they can to capture the market and get your money. Drive up package pickup sounds really cool for a $79 annual subscription (until it eventually enshittifies).

It’s already enshittified. It’s a store. What you are describing is a store.

People have already forgotten this, but in the beforetimes you used to be able to go to a store and they would actually have a selection of products. Like, in stock. You could go to Radio Shack or CompUSA or Circuit City or even Best Buy and get whatever tech gizmo, hobby component, computer part, cable, or whatever it was you needed. Right then and there. And they would have it. All of it. No waiting. No shipping. You could even pay with cash. And you didn’t need a goddamned subscription.

Or you could go to Sears and get just about any fucking thing. Or K-Mart.

Nowadays retail is so damn transient because “everything is online,” so even major retailers don’t keep wide swathes of product in stock and expect you to just buy it from their web site. And worse, what they do have in store is always super scarce, which I’m positive they do on purpose to increase your urgency to buy whatever they do have now, because if you come back tomorrow it’ll probably be gone and out of stock forever.