Can race, guilt, and empathy get you to pay $40 for this $9 belt buckle on TikTok?

No paywall: https://archive.is/nxp3m (or use noscript)

They’re doing a/b tests on the headline.

Sometimes the article is “AI avatars in digital blackface want to sell you this belt buckle”, sometimes is “AI grifters are creating fake Black people to sell Shein junk”

  • quick_snail@feddit.nl
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    19 days ago

    Nearly all aspects of the accounts appear to be AI-generated — from the “person” in the video to automated responses to comments, which in some cases attempt to mimic African American vernacular — and experts warn scams like this are growing every day

    Oof