EA launches new advertising platform enabling brands to "integrate directly into gameplay", but insists it won't "disrupt" the player experience
www.eurogamer.net
EA has launched new platform designed to make it easier for advertisers to integrate ads into its catalogue of games.
    • NotMyOldRedditName@lemmy.worldEnglish
      1·
      4 days ago

      Im still baffled by all the money some games make off cosmetics.

      Cosmetics in paid loot boxes are a serious issue, but if you can make money to help pay for your game with non paid lootbox cosmetics, all the more power to ya, but i don’t understand it hah.