

KEPUB (whatever that is)
It’s an EPUB file that’s been optimized for a Kobo device.
And no, I don’t have Calibre running behind this anymore. I took the database Calibre (since I used it previously) had already created, loaded it with Calibre-Web, and it had enough capability that for me at least, I don’t need the desktop app anymore. I’m sure there’s any number of reasons why someone might, but for me, it works on its own.
Like anything these days I suspect it’s a profit maximisation thing. They push the stuff that makes them the most money, and since people don’t usually keep the full menu in their head if they can’t remember it they can’t order it.