Malort is for people who enjoy the Harry Potter earwax jelly beans. I went near the source once and had giardinere pepper malort for a full Chicago experience
It still cracks me up that they at one point released a Thanksgiving themed Malört. It had flavorings like cranberry sauce and turkey gravy. I realize they were just playing into the social media coverage they’d get for such absolute fuckery, but god, they really know their beverage’s core brand is just “disgusting, but with alcohol.”
Malort is for people who enjoy the Harry Potter earwax jelly beans. I went near the source once and had giardinere pepper malort for a full Chicago experience
It still cracks me up that they at one point released a Thanksgiving themed Malört. It had flavorings like cranberry sauce and turkey gravy. I realize they were just playing into the social media coverage they’d get for such absolute fuckery, but god, they really know their beverage’s core brand is just “disgusting, but with alcohol.”
Definitely going for the shock factor. They have advertising posters in bars that read, “Malört, because these pants won’t shit themselves!”
“Malört, because tonight’s the night you fight your dad!”
“Malört! Kick your tongue’s ass!”